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Strike a Match

The Courts is a playful tennis resort with the hills of the Anza-Borrego Desert as a panoramic backdrop. Full of tennis courts, a pool, and some overnight camper vans, the Courts invites the public to enjoy a casually bohemian holiday.

Impact

Cultural Traction

The poster campaign generated organic sharing and became a recognisable visual reference in the local arts community.

Event Attendance

The illustrated materials contributed to a marked increase in first-time attendees who discovered the event through the poster.

Collector Demand

Limited print runs sold out ahead of the event, with requests for additional copies continuing afterwards.

More Work

Strike a Match

Strike a Match

The Courts is a playful tennis resort with the hills of the Anza-Borrego Desert as a panoramic backdrop. Full of tennis courts, a pool, and some overnight camper vans, the Courts invites the public to enjoy a casually bohemian holiday. Recently acquired by a young design couple, the Courts is a charming, inclusive scene awash in color that vibrates amidst the sandy environment. Taking inspiration from the vintage tennis vibe, the poster calls attention to booking a stay with puns and a book of matches.


Client
The Courts
Year
2021
Skills & Tools
Illustration, poster, promotion